Media Language

1) A digi pack is all the elements with in a CD. For example, front and back cover along with the inlay. Along with the covers and inlay, there is often special bonus, and added effects and photographs etc

2) Intertextuality can be used to market a video by promoting the video through cinema. For example Madonna used clips of the film 'Diamonds are a girls best friend' in one of her music videos

3) Intertextuality could be used to market a digi pack by using an already existing icon or image and interpreting that through the digi pack e.g a boy band dressing as men in black

4) Goodwin said there were three possible relationships bewteen lyrics and visuals which were:

• Illustrating
• amplifying
• condradicting the lyrics

5) To develop star image using iconography, you could produce an image or create a hand gesture for the 'Star' e.g Lady GaGa uses the 'little monster' sign. This can be developed over time, in and out of a music video which becomes part of the star image.

6) A record company demands for lots of close-ups of the main artist/vocalist on the video.

7) A video features many aspects including the narrative, which include of:

• Mise en scene
• lighting
• props
• setting/ background

8) The elements of question 6 and 7 can be used in a digi pack by combing them both to add a unique apprearance to the CD cover. For example: The record comapnys demands coukd be used for the image of the artist on the front cover.